Team

Terry Terry

Terry Terry

President

Terry is an artist, entrepreneur, instructional designer, media producer and creator of experiences that transform. Terry is recipient of the 2018 Creative Community Award for his efforts and role in the revitalization of Old Town, Lansing; the 2015 Distinguished Alumni Award from James Madison College/MSU; Lansing Regional Chamber Small Business of the Year award, the Governor’s ArtServe award and many others.

Terry also serves as voluntary president the non-profit Institute for Quality and Innovation – whose mission is to develop the next generation of transformational leaders and who conduct quality management academies. He is also the co-founder and president of the non-profit Michigan Institute for Contemporary Art – the catalyst of Old Town Lansing’s revitalization and founder/producer of Michigan BluesFest and Lansing JazzFest. Terry serves on the board of the Michigan Film Office Advisory Council.

Terry served as communications futurist and systems integrator with the Michigan Senate for the formation of Michigan Government Television, was a producer, cameraperson, and video editor on five continents for networks including Nightline, WNET-13, NBC Sportsworld, CNN, and PBS.

Through MessageMakers, he expanded the brand activation efforts of Harley Owners Group, launching their initiatives in Europe, the Middle East and the Asia Pacific regions, helping grow membership from 450,000 to nearly 1 million world-wide over a 16 year period. Under his leadership, MessageMakers has guided and produced award-winning marketing communications and learning programs for GM, Herman Miller, Two Men and a Truck, Harley-Davidson Motor Company, Greenstone Farm Credit, Dart, US Department of Education, US Department of Commerce, US Navy, US Paralympic Team, Business Leaders for Michigan, Michigan State University, Michigan Chamber of Commerce, Michigan National Guard, Michigan Society of Association Executives, Demmer Corporation, Small Business Association of Michigan, Lansing Regional Chamber, National Association for Family Child Care, Mackinaw State Historic Parks, Indian Trails, American Red Cross, Spartan Motors and many, many more.

In 2003, Terry received a special tribute from the governor of the State of Michigan, recognizing him as someone who “...possesses social awareness and civic pride...has worked diligently to help guide Old Town along the road to revitalization.... and is precisely the type of citizen that this city and country needs.”


Tina Miller

Tina Miller

Chief Operations Officer

Tina leads and organizes the creative team on projects for a variety of commercial, non-profit, and governmental clients. She serves as primary contact and oversees project schedules, budgets and client relations. Tina is a highly accomplished entrepreneur with over 25 years of experience in business ownership, leadership, management and marketing. Her expertise is in managing complex projects aimed at developing and implementing growth opportunities between and within organizations. Her career has included franchise ownership and multiple business start-ups. Prior to her role here at MessageMakers, Tina served as a Senior Business Analyst for one of the largest privately-held business development firms in North America, providing a comprehensive analysis of operational and financial performance for a portfolio of over 400 small to medium-sized businesses with revenues ranging from $1M to $50M. She has an extensive background in proactive media monitoring, navigation and strategy used to guide and control online brand reputation, narrative and exposure. Tina enjoys outdoor photography and fitness of any kind. She has two daughters in college.


Tom Lietz

Tom Lietz

Chief Creative Officer

Tom is a hands-on producer, director, and storyteller. Over the past 14 years he has led production efforts for feature films, training programs, marketing campaigns, and non-profit development efforts. For clients ranging from the American Red Cross to the Harley-Davidson Motor Company, Tom has helped to structure narratives that engage, inform and inspire audiences in alignment with specific objectives. These stories frequently come from the real world, told with a documentary sensibility and cinematic production values. As an experienced editor and director of photography, Tom is able to efficiently plan and execute unique creative concepts within schedule and budget constraints, while also maintaining a quality regularly recognized by various industry creative awards. Tom has also developed and led several instructional programs on video production.


Sophia (Chiung) Cheng

Sophia (Chiung) Cheng

Chief Financial Officer and Research Director

Sophia serves as research director and controller, ensures projects stay within scope and budget. She manages all aspects of budgets, procurements and billing and has extensive experience with financial analysis, forecasting and research, as well as survey data collection, management, analysis and interpretation. She is the Principal Research Investigator (PRI) for projects related to results measurement, success assessments, and surveys. After graduating with a Ph.D. in Economics from the Eli Broad College of Business, Michigan State University, Sophia served as PRI for Harley-Davidson Harley Owners Group (H.O.G.) Officer Training, for both the U.S. and international training sessions.


Rob Sumbler

Rob Sumbler

Video Producer / Director of Photography

Rob Sumbler is an experienced producer with over 20 years of experience spanning both video and live events. As a director of photography, Rob has lead production teams on a wide range of commercial and feature projects. He served as a news videographer for over 18 years, including eight years as chief videographer supervising a staff of 17 as well as more work in long-form investigative pieces. He has won five Emmy Awards, seven AP Awards, and two Michigan Association of Broadcasters Awards for the quality of his video production. Rob also leads MessageMakers event production


Dorrian Brooks

Dorrian Brooks

Junior Project Manager

Dorrian Brooks, Junior Project Manager at MessageMakers, is a 2020 graduate from Michigan State University. She graduated from James Madison College for public affairs, majoring in Comparative Cultures and Politics with an additional major in Psychology.

Dorrian has experience working in the consumer goods industry as a consultative field sales and marketing representative. In the political sphere, Dorrian has worked as an office assistant and election official for the City of East Lansing during the 2018 local elections and in 2020, she worked in the digital advertising space as a media buying strategist. Dorrian believes in the power of strategy and social innovation to bring people together in ways that inspire growth and development. She has strong organizational and strategic thinking skills as a result of her academic background and professional experiences. As a big-picture person, she is drawn to ideas first and has the ability to synthesize information in one holistic vision.


Jim Young

Jim Young

Chief Strategist

James Young builds cultures of innovation by uniting diverse communities around exciting ideas. Jim’s unique experience combines four domains: expert facilitation, product strategy, learning communities, and story branding. Jim specializes in building and executing organization-wide strategies for transformative growth in higher education, startups, not for profits, and professional associations. Jim has started two successful businesses in the areas of learning strategy development, brand story, and product communities. Jim most recently served as Senior Vice President for Education and Chief Learning Officer at the American College of Chest Physicians. He served as chief learning officer at the Society of College and University Planning, chief of staff at Lehigh University, and founding chief information officer at Harrisburg University. He earned a Ph.D. at George Mason University, an MS at the University of Michigan, and a BS at Michigan State University.


Kim Bengel

Kim Bengel

Project Manager

Kim Bengel serves as a Project Manager at MessagerMakers. Kim is a graduate of Michigan State University where she earned a Bachelor of Arts degree in Communication. Prior to coming on board at MessageMakers, Kim spent 15+ years in the music industry, much of it in Nashville, TN, working in the live entertainment space where she used her strong attention to detail and passion for organization to help her excel along the way. Kim loves working to connect all of the finer details of an experience into one grand and exceptional outcome. 


Andrew Acciaioli

Andrew Acciaioli

Creative Producer

Andrew Acciaioli, BA, is a Creative Producer for MessageMakers. Andrew is a producer, director of photography and editor with experience working in films, commercials and live events. He has filmed content for clients such as the Lansing Regional Chamber of Commerce and Michigan Attorney General Dana Nessel. As a live events producer and technical director, Andrew has worked on events such as virtual press conferences, webinars and performances. Andrew graduated from Michigan State University, receiving a bachelor’s degree in Media and Information with minors in Documentary Production and Music. He has received awards from the Michigan Emmy Chapter and the Michigan Association of Broadcasters. Andrew enjoys helping share peoples’ stories in authentic ways that inspire and engage viewers.


Sarah Hoyt

Sarah Hoyt

Graphic Designer

Sarah Hoyt, MessageMakers Graphic Designer, has over 16 years of experience in print and digital media design and 6 years in social media management. She is proficient in the Adobe Creative Suite (InDesign, Photoshop and Illustrator) as well as knowledgeable in the Wordpress content management system. Sarah’s work has been featured in local as well as nationwide campaigns.


Jon Herrmann

Jon Herrmann

Event Production / Audio Specialist

Jon has a diverse background in event production, A/V, and creative services. He is proficient with media production platforms including Adobe Premiere, Adobe Photoshop, and Pro Tools. As a production manager, Jon takes on roles from event planning to coordinating equipment and labor. Jon also works as a sound engineer for the Lansing Symphony, MSU Professors of Jazz, and countless recording/performing artists. His original music compositions have been featured on networks such as Bravo, and in commercials for Astera Credit Union, and Soup Spoon Cafe, and many others.