Social Media Tips from World Usability Day

I got to attend MSU's World Usability Day 2011 training event/celebration yesterday, focused on social media.

One central idea came from Dr. Coursaris's talk: People's decisions about whether to use your products/services are only 30% about facts and meeting a minimum benchmark; 70% is about how they feel about you.

Winter 2012 Internships Available!

Looking for a winter internship?

MessageMakers has openings for interns in finance, graphic design, marketing, video production and writing/editing at our headquarters in "Old Town" Lansing, Michigan.

Do real work for real clients.

¡Viva España!

Our event production team recently arrived home from producing a successful Harley Owners Group (H.O.G.) training program in Sevilla, Spain.

The event hosts members of the Harley Owners Group from across Europe, the Middle East, and Africa, providing training in nine languages in how to lead their H.O.G. chapters well.

10 Business Tips from Horror Movies

In honor of Halloween, here are a few thoughts on what we can learn about business from seasonal scary fare:

Don't go it alone. Seriously. In horror movies, it will probably get you killed as you try to reach safety. In business, it will make your work much more difficult (and you still may not reach your destination).

Have (or find) a competent team.

How Do You Define “Qualified” for a Job?

I had a good conversation with a fairly new colleague yesterday, wherein she mentioned that she really liked working where she was and hoped to continue on … but she knew that she was working a bit out of the track her education had set her in and understood that someone else more qualified might come along to do what she does.

Congratulations to Award-Winning Former Intern!

We're glad to see that former MessageMakers intern Ryan Frederick has gone on to video production success. His team, Meilleur Petite Toujours, won first place in the recent Fall 2011 East Lansing Film Festival 48/5 Contest with their film "Le Velo."

What is the 48/5? Here's how the ELFF explains it:

This time, entrants were to use a bicycle as a prop, the line "Really? Are you serious?" and the character of Taylor Brown, actor.

Event Production Down Under

Our event production team recently wrapped a training event in Melbourne, Victoria, Australia.

Our partners at Harley Owners Group Australia/New Zealand/New Caledonia needed an inspirational training program for their chapter officers and motorcycle rally coordinators.